Editors Finally Test Rhode Skincare and Makeup

Celebrity beauty brands often start with skepticism. A famous founder alone rarely convinces editors to swap their usual skin-care and makeup staples. Hailey Bieber’s Rhode, however, kept catching our attention, so the team finally gave it a proper test.
The Rhode Lineup
Rhode launched in 2022 with just three skin-care products and has since expanded into a full range of skin care and color cosmetics. Its fall 2025 arrival at Sephora amplified the buzz among influencers, editors, beauty lovers, and celebrities. Jenna Dewan said she is obsessed with the Peptide Lip Treatment.
To see whether the products lived up to the hype, our editors used each one until they either decided it was not for them or used it up. The result was that they finished more products than they abandoned, and a few earned a lasting spot in their routines.
Testing the Skin Care
Isabelle Buneo, the former editorial assistant, wanted skin that looks dewy and glass-like. She says Rhode’s ultra-hydrating routine gave her that glow right away. Her concern was whether it would hold up, since heavy hydration can lead to breakouts. Luckily, she says it caused none.
Marisa Petrarca, the features editor, had an equally pleasant experience falling in love with the gentleness of the Glazing Milk, the heavy hydration of the Barrier Butter, and the final touch of the Peptide Lip Treatment. She appreciates that the line bridges sensitive-skin-friendly care with some legit actives, though her skin ultimately needs a bit more of a boost.
Out of all the Rhode skin-care products, the Pineapple Refresh Cleanser and Barrier Butter are the ones the former editorial assistant says she reaches for continuously. The cleanser has a beautiful lather, removes makeup well, and leaves skin feeling really, really clean without that tight, stripped sensation.
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Rhode Glazing Mist took home NewBeauty’s 2026 Beauty Award for “Best Hydrating Face Mist,” and like the Glazing Milk, it makes skin look dewy and glowy while giving it a much-needed moisture boost. The writer likes to spritz it before Glazing Milk so there is moisture for the skin to drink up from the get-go, but it also makes an appearance at the end of the routine for a hit of glow.
Testing the Makeup
One former editorial assistant wanted a clean-girl look with a subtle flush. Rhode’s small color lineup delivers that result. After using only Rhode products, except for mascara and concealer, that editor wore the Pocket Blush in Sleepy Girl. The result was intense yet blendable pigment from a cream blush. She has not used another blush since.
That editor also kept the Peptide Lip Tint in her purse. It has great pigment but transfers easily, especially if hair gets stuck on the lips and then touches the face.
A features editor was skeptical that the blush could live up to internet hype. The shade Tan Line, a pinky tan, looked natural on her skin. She paired it with the Pocket Bronze in the light-medium shade Sip. This combination gives a soft, lit-from-within look in under a minute.
The packaging and satin finish are reasons these products are the first choice for that editor. On the lips, she is equally loyal to the Peptide Lip Tint. It feels lightweight and hydrating but has a glossy finish like a lip gloss.
The Verdict
Crossing into the makeup category, Bieber also impressed the team. Several items earned permanent spots in their routines. The formulas are more thoughtful than the hype suggests: hydrating, barrier-friendly, and easy to layer. The results show a glow right away. In the end, the team found that Rhode’s products were able to deliver on their promises, providing a range of effective skin care and makeup solutions that have become staples in their routines.